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Technology that powers performance

C Squared’s technology infrastructure is enabling the next evolution of recruitment advertising, moving it closer to the hire and making it fit for the age of AI.

 

Our groundbreaking Exchange Traded Feeds (ETFs) enable Ad Agencies, Programmatics and Publishers to deliver more qualified applicants to their clients whilst maximizing their revenue.

It’s free to join, simple to set up, and payment is based on success.
 

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As featured in

Business Mondays publisher logo
Future of work publisher logo
Recruiter publisher logo
marketwatch publisher logo
HR Resources News Network
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Next generation
recruitment advertising

Move closer to the hire by shifting to a quality based advertising model (CPQA), solving the problems created by AI of too many unsuitable applicants and bridging the disconnect between what advertisers want - quality, and what the industry is paid to supply - quantity.

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Agencies &
Programmatics

Deliver more qualified applicants.

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Job Boards & Publishers

Maximize your revenue.

Our Partners

Exchange Traded Feeds (ETFs)

Our unique ETFs are curated groups of jobs that share similar properties, collated into specialist XML feeds.

Publishers can maximize their revenue by selecting the most appropriate ETFs for their audiences, based on job performance, industry, job type or revenue model, whilst delivering more qualified applicants to Advertisers.

Ticker

Name

Current jobs 

Conversion rates 

Basis

Est. Budget

EARN

High earning opportunities

250K

5.6%

CPA

$50m

HICR

High conversion rate

81K

Our HICR ETF brings together a collection of jobs, based on a rolling six month's data, calculated from click to application.

6.1%

CPA

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$14.5m

SENR

Senior US jobs

28K

3.8%

CPA

$7m

GIGJ

Gig economy jobs

30K

CPA

$4.5m

TCHJ

IT sector jobs

44K

3.1%

CPC

$11m

BLUE

Blue collar jobs

302K

5.8%

CPA

$45.3m

4.1%

Live data coming soon...

Analytics Dashboard

Set up, manage and track performance

Simple one-click setup and a cutting-edge dashboard with detailed analytics, C Squared enables Agencies and Publishers to easily track and optimise their performance.

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Advertisers

Automatically upload job feeds for free (using XML feeds or APIs).​

Group jobs and apply any campaign rules, including required qualifications or verifications.

Generate more qualified applicants.

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Publishers

Sign up to create your free account.

 

Select which ETFs are right for you.

 

Upload the XML feed URL to your site.


Track responses and get paid based on success.

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Awards & Accolades

Work tech nomination logo
NORA 2023 best innovation logo
NORA 2023 Best Newcomer award logo

Our Ecosystem

Integrated technology infrastructure

C Squared Ecosystem infographic

C Squared’s technology infrastructure creates a unique trust-based ecosystem that powers the performance of recruitment advertising, delivering more qualified applicants for advertisers, maximizing revenue for publishers and fast-tracking applications for Jobseekers. 

Exchange Traded Feeds

Our unique ETFs are curated groups of jobs that share similar properties. These are collated into specialist XML feeds based on job performance, industry, job type or revenue model, to maximise revenue for publishers whilst delivering more qualified applicants to Advertisers.

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